AdSense has been the leading ad network for many years. Even when it has carved its own domain in terms of effectiveness and returns, Google has increasingly made things difficult for both publishers and advertisers. AdSense is not the only advertising network out there. There are others and some of them can be even more rewarding. AdBuff is an excellent example. It is a high quality ad network that stands out with its 97% customer satisfaction ratings.
What Does AdBuff Offer?
AdBuff uses the most sophisticated contextual advertisement delivery system in the industry. Advertising doesn’t mean anything if it is not relevant. This ad network has built a reputation for delivering high-ROI ads.
This ad network also has an anti-fraud system based on advanced detection technologies. This helps protect the interests of advertisers by detecting fraud clicks and impressions. When you invest in an advertising program, you want to generate genuine and targeted impressions. AdBuff makes sure that this promise is fulfilled with the help of its technology solutions. If any website on the network uses dubious methods and strategies, they are marked and removed.
Both advertisers and publishers with AdBuff have access to a dashboard that provides you with real-time information about your campaigns. Advertisers can track their campaign performance in real time and make changes instantly – as and when needed.
AdBuff Features for Advertisers
There are many features of AdBuff that have made it a successful ad network for advertisers. The most important ones include the following:
- Target English Geographic: Advertisers get to target English websites from the United States, UK, Canada and Australia. The network doesn’t boast to be the biggest, but the most targeted. And when it comes to rates, advertisers will find its pricing to be around 20% more affordable than the largest ad exchanges. This means more ROI for the same advertising dollar.
- Target Websites: AdBuff allows targeting specific websites from within its network. This individual targeting is facilitated through support from the account manager and costs only a fraction of what direct sponsorship would cost.
- Real-time Dashboard: The success of any advertising campaign depends a lot on the ability to track performance and make adjustments quickly. AdBuff allows testing multiple campaigns in real time so that you can instantly find out what works best. This not only saves you time, but also money. You have better control over your advertising spend.
- Best CPM Rates & High Quality Impressions: This ad network has among the best CPM rates. It works only on the CPM model and offers high quality impressions.
- Dedicated Account Managers: As an advertiser you will find the dedicated account manager feature unique with AdBuff. Most other ad networks don’t provide dedicated account managers for all their accounts. This makes it easier and faster for you to optimize your ad campaigns.
AdBuff Features for Publishers
This ad network also offers a series of great features for its publishers.
- Fill Rate of 100%: AdBuff is integrated with the major ad exchanges and has the biggest advertisers using this platform. As a publisher, when you join this network, you will get a fill rate of 100%. Publishers can choose between CPM and CPC models. So when you join this ad network, you are assured of regular revenue.
- Highest-Possible Rates: This ad network mostly offers the best-possible rates available in the industry. This is made possible due to the company’s unique policy. It has a policy of sharing 90% of its ad revenue with its publishers. It is a way to reward the publishers for the high quality content and traffic they are able to generate form their websites. This feature makes it a unique ad network in the industry. Publishers can cash out their balance using a number of methods including PayPal, Wire Transfer and Payoneer. Withdrawal is allowed for a minimum of $100 in account.
- Dedicated Account Manager: Just like with advertisers, all publishers get dedicated account managers. This is also part of the company’s unique policy that it aims to know each and every publisher at a more personal level. It claims that this policy has been instrumental in helping achieving higher quality traffic for its advertisers and higher revenues for everyone. The account managers are constantly monitoring performance and making changes to optimize the results.
Similar to advertisers, publishers also get access to real-time dashboards. This helps you in optimizing your ad revenues. Another advantage of choosing AdBuff is that it delivers only clean ads. There is no room for questionable content, undesired popups or any kind of malicious downloads. In fact, this network restricts all ads so that they are G rated. All the ads on this network should be viewable for family audiences.
AdBuff has an elaborate knowledge base and FAQs section so that you can find all the answers to your questions. Support services are provided through support ticket system. As already mentioned, the ad network’s custom support satisfaction rate is one of the highest in the industry.